Coordonnateur aux Infolettres (Marketing) – Une opportunité en télétravail basée à Casablanca

Newsletter Coordinator (Marketing) – A remote work opportunity based in Casablanca
Are you passionate about digital marketing, newsletter writing and web campaign management? Are you looking for a freelance position that allows you to work remotely while contributing to the growth of a dynamic company? Chaussures Régence, an SME specializing in safety shoes, is looking for a Newsletter Coordinator (Marketing) to join its team. Find out why this position could be for you!
Who are we ?
Founded in 1979, Régence Shoes is a growing company that designs, develops and markets recognized safety footwear brands such as Acton, STC, Wilkuro, Cofra, Nat’s, Dunlop, P&F and Oshatoes . With distribution extending across Canada and the United States, Régence is a key player in its sector, offering quality and innovative products.
Job Description
As a Newsletter Coordinator (Marketing) , you will play a central role in the company’s digital marketing strategy. You will report directly to the Vice President of Marketing and will be responsible for growing web sales, writing B2B and B2C newsletters, as well as managing transactional websites for the brands assigned to you.
Your main missions
- Plan and deploy weekly newsletters in French and English for B2B and B2C segments.
- Manage social media (Facebook, Instagram) and interact with consumers.
- Optimize SEO and write blog articles to improve website visibility.
- Supervise advertising campaigns (Google Ads, Google Shopping, Remarketing) in collaboration with an external agency.
- Update transactional sites (products, collections, navigation).
- Analyze web performance and suggest continuous improvements.
- Develop marketing automation using tools like Klaviyo or MailChimp.
- Ensure competitive monitoring and stay abreast of digital marketing trends.
- Coordinate online promotions and participate in the overall digital marketing strategy.
Profile sought
To excel in this role, you must possess the following qualifications:
- Training in digital marketing or a related field (college or university level).
- Minimum 2 years of experience in website management, email marketing and social media.
- Proficiency in Klaviyo or MailChimp for managing newsletter campaigns.
- Excellent writing skills in French and English.
- Creativity , rigor and attention to detail.
- Autonomy and ability to manage multiple projects simultaneously.
- Knowledge of Shopify (an asset).
- SEO and SEM skills (an asset).
Working conditions
- Contract type : Freelance, full-time, permanent.
- Location : 100% remote (based in Casablanca).
- Remuneration : From 7,000.00 DH per month .
Why join Chaussures Régence?
- A growing company : Participate in the development of a dynamic and innovative SME.
- Autonomy and flexibility : Work remotely and manage your time according to your preferences.
- Stimulating challenges : Contribute to varied and impactful projects in an international environment.
- A collaborative team : Collaborate with passionate professionals and an external agency to maximize your results.
How to apply?
If this position matches your profile and your aspirations, we invite you to send your application (CV and cover letter) to the following address: [insert contact email address] .
Join Chaussures Régence and take part in the adventure of a company that combines tradition and innovation in the field of safety shoes!
Régence Shoes – Your partner for safe feet, and your next professional opportunity!